Posts by Tristan Whittaker
Smart CRM Strategies for Growing Small Businesses
CRM software isn’t just for big brands or tech teams with lots of time on their hands. It’s actually one of the simplest and smartest tools small businesses can use to build better relationships with people who already buy from them and those who might just need a little nudge. Whether you’re a one-person business…
Read MoreStay Top of Mind with Email & SMS Campaigns
If you’re not staying in touch with your leads, someone else is. The average person needs 5–7 interactions before they’re ready to buy. If you’re only replying to initial enquiries and never following up, you’re leaving money on the table. The Infinity3 Platform makes it easy to stay in touch with leads and clients using…
Read MoreEmail & SMS in One Place: How to Run Campaigns That Actually Convert
Email is still one of the most effective ways to reach your audience — but only if your messages get opened, read, and acted on. Text messages? Even better. Most people read them within minutes. But for many small businesses, running campaigns means juggling tools: Mailchimp for email, a separate app for SMS, and nothing…
Read MoreTrack What’s Working: See Your Business Performance at a Glance
You’re sending emails, posting on social media, running automations, replying to messages — but how do you know what’s actually making a difference? Without visibility, it’s hard to grow. That’s why the Infinity3 Platform includes a built-in Reporting & Analytics dashboard — giving you clear, simple insights into how your business is performing in real…
Read MoreVisualise Your Sales Process with Drag-and-Drop Lead Pipelines
You get a new enquiry. Great! You reply, maybe send a quote, and then… it goes quiet. A week later, you think: “Did I follow up with that one?” And just like that, a potential sale slips through the cracks. If you’re managing leads in your inbox, head, or a cluttered spreadsheet, you’re flying blind.…
Read MoreSee Every Lead’s Journey with Visual Pipelines
When a new enquiry comes in, do you know exactly what happens next? How many steps are there before they become a customer? What’s your follow-up process? If you’re managing leads through emails, spreadsheets, or memory, chances are you’re missing opportunities. The Pipelines feature in the Infinity3 Platform helps you track every prospect from first…
Read MoreDo You Know What AI Can Do for You?
Let’s be honest – artificial intelligence isn’t everyone’s cup of tea. Some people are already deep in it. They chat with it daily, ask it to summarise articles, rewrite emails, brainstorm ideas, even help them organise their day. For them, AI is like a supercharged co-pilot – invisible, tireless, and surprisingly helpful. Others? Not so…
Read MoreAutomate the Boring Stuff: 5 Simple Workflows to Save Time with Infinity3
Every small business owner has a list of things they do every single day: Send welcome emails Follow up with leads Confirm appointments Request reviews Chase unpaid invoices These tasks are important — but they eat into your time. And let’s face it, the more your business grows, the harder it gets to stay on…
Read MoreConnect with Your Audience Through Effective Content
Getting people to your website is one thing. Getting them to stay, read, and act is something else entirely. That’s where the words on your page come in. Whether someone’s looking for a plumber, booking lessons with a local driving school, or searching for coaching advice, the content on your site plays a big part…
Read MoreWork Smarter, Not Harder: Get Started with Automations
What if your system could send reminders, follow up with leads, tag contacts, and notify your team — without you lifting a finger? With Workflows & Automations in the Infinity3 Platform, that’s exactly what you can do. Automations are designed to: ✅ Save you hours of manual admin ✅ Improve your response time ✅ Keep…
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