Monitor social conversations and trends
< 1 min read
You can now search social conversations, track sentiment and competitor performance, save topics for ongoing monitoring, and receive smart alerts directly in the Infinity3 Platform. Social Intelligence is available in Limited Beta to selected users.
Why it matters
Bring social discovery, monitoring and insights into one place so you can act faster and with more confidence.
- Know your audience, sentiment and where conversations are happening.
- Spot content ideas and emerging topics to inform your posts and campaigns.
- Keep an eye on competitors and your share of conversation.
- Save time by receiving alerts when important metrics change.
How to use it
Access Social Intelligence from the Infinity3 Platform menu: Marketing → Social Planner → Social Intelligence.
- Open Overview for a personalised snapshot of brand mentions, industry trends and competitor performance.
- Use Explore to search for brands, keywords, hashtags or topics and view mention volume, sentiment and engagement patterns.
- Click Save as topic to monitor a search over time and unlock deeper insights with 7, 15 or 30 day lookbacks.
- Create Alerts to receive email notifications when mentions, sentiment, engagement, impressions or share of voice change.
Notes and limits
- Social Intelligence is available to selected users during Limited Beta.
- Each business account receives 100 searches for the entire Beta period.
- Up to 50 topics can be actively monitored per business account. Paused topics do not count towards this limit.
- Each topic supports up to 3 alerts.
- Overview shows insights from the last 7 days. Saved topics support 7, 15 and 30 day lookback periods.
- Platform and metric availability may vary depending on the underlying social data source.
- A dedicated Competitors tab is coming soon. Competitor comparisons are available within Overview today.
Tristan Whittaker
Founder & Director, Infinity3
Tristan Whittaker is the founder and director of Infinity3, with more than 20 years of experience in web design, digital marketing and technology. He works with businesses across the UK to improve their online presence, generate more opportunities and make better use of digital tools, AI and automation.
Combining strong technical knowledge with a practical understanding of how businesses actually operate, Tristan has helped hundreds of organisations create better websites, improve their visibility and simplify the systems behind them. He’s particularly interested in finding sensible ways to use technology to solve real business problems, without unnecessary complexity or jargon.